Mohamed El Khalouki

Beyond Media Training: Transforming How Executives Communicate

PR consultancies have long prioritized media training as their flagship offering, equipping executives to handle press interactions and navigate journalist interviews. While this approach was effective in an era dominated by traditional media, it falls short in addressing the multifaceted communication demands of modern leadership. Today’s executives must engage with a broader range of stakeholders […]

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Unlocking Africa’s Infrastructure Potential: Dispelling Myths to Attract Institutional Capital

Africa stands at the forefront of unparalleled infrastructure investment opportunities. With a population projected to exceed 2.5 billion by 2050 and urbanization rates outpacing most continents, the demand for roads, energy, telecommunications, and transport systems is immense. Yet, despite this clear need and the potential for robust returns, institutional capital from developed markets remains hesitant.

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Navigating Risks in 2025: How GCC Banks Can Build Resilience Through Strategic Communication

As the GCC banking sector approaches 2025, it faces a landscape marked by both opportunity and risk. Economic diversification initiatives, such as Saudi Arabia’s Vision 2030 and the UAE’s Vision 2071, are driving growth but also exposing banks to new challenges. Geopolitical instability, technological disruption, and evolving regulatory demands are reshaping the financial ecosystem. In

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